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Design and
build your website.
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Use
Big Stock Photo for all your
image needs when designing your
website. They have royalty free
stock photos for as low as $1. Other
photo websites charge much more for
the same quality photos.
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If you want to add
forms to your website I would
recommend
Best Web Forms. You purchase the
software instead of paying a monthly
fee, which is much more economical
in the long run. They offer 14
Contact Forms, 5 Marketing forms, 7
General Business Forms and 14
Specific Business Forms. The
software is easy to use and it
allows you to customize the forms to
match the look of your website.
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Choose a
website name that best represents
the products and/or services that
you sell. Attempt to include your
most relevant keywords in your
website name. The lower your website
name registers in the alphabet the
better.
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Determine
the most relevant Meta tag Keywords
for the products and/or services
that you sell on each page.
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Use Google to check the Meta tag
Keywords located in the source code
of the top 10 competitors websites.
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Use the free
Trellian or
Google Keyword tool to determine
the popularity of keywords. The most
popular keywords are not necessarily
the best. Niche Keywords have less
competition and will often result in
more traffic.
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Write the
Meta Tag Title and Description based
on the most relevant Keywords for
each page.
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Write
content that is relevant and
utilizes the Keywords in the
Meta tag Title and
Description for each page. Write a
description that gains the respect
of visitors, calls them to take some
kind of action and you will increase
your conversion rate (CR).
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Place an ad
that provides information about your
company, products, services and
website on
Craig’s List and
backpage. This is a great way to
get the major search engines to
spider your new site. My
Craig’s List and
backpage listings
have received top 10 positions on
Google. It is also a great way to
locate potential suppliers and
employees. Automate your online
advertising on Craig's List with
Ad Master. This application is
great for ANYONE who wants to
maximize there time more
efficiently. This is a feature rich
product that has more included
features STANDARD then other
programs have available. On top of
that they have regular updates,
often more then one a week, and new
features being added to the program
on a regular basis.
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Create an
account that provides information
about your company, products,
services and website on
Alibaba. This is another great
way to get the major search engines
to spider your new site. My Alibaba
listings have also received top 10
positions on Google. It is a great
way to locate suppliers. Consider
promoting your products on Alibaba’s
SuperDeals. Suppliers have been
known to receive as many as 979
quality inquiries in just 3 months.
A similar site that you can also
utilize is
getamarket.
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Create an
account that provides information
about your company, products,
services and website on
Power Sourcing - The Industrial
Resource Network of Buyers and
Suppliers. A full-service industrial
directory that will allow you to
keep your name in front of thousands
of potential customers.
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Create an
account that provides information
about your company, products,
services and website on
Squidoo. Squidoo is a website
designed to make it easy for anyone,
for FREE, to set up a single page on
a topic he or she knows or cares a
lot about.
Learn more.
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Submit your
Site to
DirectoryVault. This will give
you one way links which carry more
weight on the search engines.
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Drive Buyers to
your site with ezine marketing. I
recommend
Directory Of Powerful Ezines.
Online since 1998. Endorsed by every
major marketer. Over 40 million
readers! The lifetime membership
that they offer may seam a little
pricy, but if you are serious about
building an Internet presence and
business for the long haul, it is
more cost effective than paying
other Ezine monthly fees. A lifetime
membership includes a wealth of
information and resources from a
variety of Internet marketing
experts.
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Drive Buyers to
your site with email marketing.
Key2Net has
been my favorite lead source, the
leads are extremely inexpensive.
Click here for more lead
sources.
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Aweber and
Getresponse will allow you to
manage an unlimited number of email
lists and send them messages
whenever you want.
I would also recommend a
professional autoresponder such as
MLMPowerMarketing to manage your
lists of prospects.
Click here for more information
on managing lead campaigns.
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Use
Blogger to create your own Blog.
Write your Blog stuffed with
Keywords and keyword links to your
sites most relevant landing pages.
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Write Press
Releases stuffed with Keywords and
Keyword links to your websites most
relevant landing pages.
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Submit Press
Releases to
PRLog and/or
I-Newswire. Although both
websites offer free press release
submissions, for a small fee
I-Newswire will index higher on
Google.
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Manually add
your website to
Google.
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Open a
Google account. There you will
find a comprehensive list of
webmaster and marketing tools for
your website.
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Create a
link strategy to increase your Page
Rank on Google and other major
search engines.
I have used and found
LinksManager to be the easiest
and most cost effective means to
create and manage an effective link
strategy. Links on similar sites
with one way links carry more weight
with search engines. Using keyword
stuffed links with a consistent
naming convention will also carry
more weight with search engines.
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Write an article
pertaining to a subject that you
have knowledge and/or expertise and
consumers would be willing to pay
for. Dedicate this article to its
own page on each of your websites.
On a navigation bar or page on each
of your websites, offer this
valuable information for FREE to
anyone that submits their name and
e-mail address on the provided
request form. You can then use the
submitted names and e-mail addresses
to create e-mail marketing
campaigns.
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If
you don't have the time to perform
SEO and Internet marketing you can
utilize a comprehensive website
promotion business. A good example
is
Amazing Billboards.
They are not cheap, but worth it if
you are serious about creating an
online presence with significant
income potential.
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Join social networking websites
Facebook, MySpace, Twitter and
YouTube. Create an online video that
demonstrates your product and/or
service.
